He Shoots and He Scores
We all know the World Cup is in Germany and as the world looks for a winner, many companies are looking for profit. These soccer pros will represent not only their country, but the sponsorship and endorsements deals they have signed for a nice pay day. Like anything else where the eyes look marketing is in site. For many companies sponsorship of the World Cup brings world exposure. Companies like Adidas, Avaya, Budweiser, Coca-Cola, Continental, Deutsche Telekom, Emirates, Fuji Film, Gillette, Hyundai, MasterCard, McDonald’s, Philips, Toshiba, and Yahoo are said to spend at least $35 million. Forbes has a list of the best paid soccer players in the world.
Ten Highest Paid Soccer Players
David Beckham $32 million
Ronaldo $23 million
Zinedine Zidane $19 million
Ronaldinho $14 million
Francesco Totti $13.5 million
Michael Own $13 million
Frank Lampard $12.5 million
Oliver Kahn $11 million
Raul $10.5 million
Alessandro Del $10.5 million
Source Forbes
The Dow moved up a bit today and many other markets went below as this has been the theme of this week. Al-Zarqawi’s death brought the oil down, but that might be only for the moment because Iran is on the propaganda train again. Iran and other oil companies/countries may get in some trouble in the future since everyone is searching for alternatives. Look at ethanol and how that is booming and not only that, but there is research to find a better way to process the shale oil in the USA. It is said that there are over 1 trillion barrels of oil in these parts of the USA that is more then enough to compete against OPEC. In time I believe the oil price will fall because if people keep searching for new ways of energy this will be a burden to many oil producing companies and they will have no choice but to drop the price.